Challenge
The client came to NEKLO with a classic Shopify-based e-commerce website. All products, customers, and orders were synchronized with Odoo for further shipment and order tracking, as well as for the operation of Customer Service through Odoo HelpDesk.
The client asked NEKLO to complete the following:
- Migrate the solution from Odoo 11 to Odoo 14 and create a set of funnels (over 200) following the landing-details-checkout structure;
- Implement Webflow architecture, apply it to build the landing pages and integrate it with Odoo 14;
- Create a separate funnel for each Facebook advertising campaign for further evaluation of the campaign’s outcomes and tracking the profit.
Result
NEKLO successfully migrated the solution to the latest Odoo version. Additionally, we’ve launched multiple funnels for each affiliate.
The other results delivered:
- Integrations with the most highly-demanded payment gateways, including PayPal and Stripe;
- Development of additional solutions to enrich the web store’s functionality, such as Shipping Center Selection to automatically select the cheapest delivery option and Payment Journals for automatic commission fees calculations;
- Application of Klavyio marketing tool for communicating with clients via email newsletters (coupons), for example, to resolve abandoned cart issues.