May 21, 2024

NEKLO’s Best Sellers: Magento Social Media Extensions

Nadya Bakhur

Researcher, Technical Writer


NEKLO’s Best Sellers: Magento Social Media Extensions

Nadya Bakhur

Researcher, Technical Writer


NEKLO’s Best Sellers: Magento Social Media Extensions

Along with built-in analytics, reporting, and marketing tools, the feature-rich and easily scalable ecommerce platform Magento can also provide freedom to build extensions to link any social media to an online store.

Below we analyze 5 best Magento social media extensions developed by our teams here at NEKLO to show you how they can help you to extend existing functionality of your online store and facilitate social media integration.

Let’s start!


With more than 200k active users Magento is one of the most popular ecommerce platforms worldwide. Magento attracts the attention of all types of businesses, from small startups to large enterprises, representing different niches because:

  • it is easily scalable, allowing for future business growth;
  • provides a high level of security, enabling you to remove data protection problems;
  • can be tailored to any requirements as it offers various extensions through the Magento marketplace and standalone Magento stores hosted by software development companies.

Magento powers the world’s biggest companies. Aldo, Helly Hansen, Monin, Burger King, and Celtic FC are among the numerous brands that have already chosen Magento to build their web stores.

Magento is a third popular ecommerce platform with 10% of the Top 1 Million sites.

Running a successful ecommerce activity today requires integration with social media. According to Statista’s report, the number of social network users in 2020 in the United States alone has made more than 223 million, which is equivalent to the ¾ of the whole country’s population.

To help Magento-based web store owners stay in touch with this great number of potential customers, Magento development companies have started to build specialized Magento extensions for comfortable work with social media.

Having over 10 years of experience in Magento development and extension creation, NEKLO Team knows the peculiarities of maintaining an online store through this ecommerce platform and gladly shares experience on Magento modules building. This time we offer you our 5 best-selling Magento solutions that we’ve built for seamless integration of online stores and social media. We can see exactly these 5 extensions gaining extreme popularity together with the spike of customer activity in social media.

Without further ado, meet our extensions!

NEKLO’s Best Magento Social Media Extensions

Instagram Feed

Instagram Feed is a Magento extension that allows you to share content from any number of Instagram accounts with your web store customers. It functions through the latest Graph API and makes the interaction between your business and your content published on Instagram coherent and trouble-free.

Why It Stands Out

  • Custom-set cache lifetime

Cached images load faster. By setting the period of how long your Instagram posts remain in cache, you can adjust and improve your web store’s page load time.

  • Automatically-built store view

In case of multi-store installation, like several different storefronts of the same web store for different languages for example, the Instagram Feed extension adjusts for each of the variations.

  • Total customization

NEKLO’s Instagram Feed widget provides you with a freedom to decide how many posts at once to share, where to place the widget on your web page, what additional information to show apart from the images, and which layout to choose: grid or list view.

An Instagram account integrated with your web store makes a perfect shopping window, extending reach and boosting sales. Discover 3 more ways to boost sales with Instagram.

Facebook Widget

To engage more customers into following your activity on Facebook, integrate your Facebook page’s timeline right into the web page of your store. Through the Facebook Widget extension you enable your customers to see your latest Facebook posts and updates, information about events connected with your brand without making them leave your online store’s web pages.

NEKLO’s Facebook Widget is a tool to help increase brand awareness and improve user experience as it provides quick and easy interaction with your brand’s Facebook account.

Why It Stands Out

  • Ability to stay abreast of time with your brand’s events

Facebook is the biggest social network in the world. Integration of your ecommerce website with this giant will help your customers to track and stay up-to-date with the main events and updates of your company.

  • Ability to maintain personalized communication

With the Facebook Widget extension, you get an opportunity to talk with your customers directly to get reviews, settle issues timely, and get customers’ messages without the need to make people sign up to your website.

  • Ability to make full customization

Our extension enables you to customize the widget to fit your web store in the best way possible.

Twitter Widget

To keep customers informed and updated with brand’s news on Twitter, installing the Twitter Widget Magento extension is the way out that we would recommend. No, it’s not “just another annoying pop-up” on your web store’s page. Our team has made it work as a fully functional Twitter page feed with clickable tweets and native layout design.

Why It Stands Out

  • Effective way of brand promotion

By adding a Twitter Widget to your web store, you’ll expand your brand’s digital and social media presence. In addition, it will also help to analyze the specifics of information that resonates with your audience, attracts customers’ attention.

  • Native Twitter view and functionality

By using the Twitter Widget extension, you provide your customers with an opportunity to reach your Twitter timeline without the need to leave your web store’s pages. The widget displays tweets just the way it displays them through the native application with clickable links, “like” and “share” buttons.

  • Authorization-free access to tweets

To start sharing your tweets through our widget, you will only need to mention the username of your brand’s Twitter account, no passwords or credentials needed.

Pinterest Widget

NEKLO’s Pinterest Widget is a convenient magento extension that allows for displaying boards with eye-catching images from Pinterest profiles in your Magento online store.

Pinterest Widget has proved to be a powerful purchase tool as customers often make buying decisions based on what they see on engaging pins. So it makes a great way to promote your own products.

Why It Stands Out

  • For flexibility and customization

Pinterest Widget provides you with the space for creativity as you become free to dedicate any block and space on your web store’s page to place the widget. Moreover, provides you with three pre-set widget display modes to choose from.

They are:

1. Pinterest board;

2. Image grid;

3. Image slider.

  • For automatic cache removal

To liberate the extension users from wasting time on manual cache clearing, we’ve added the ability to set cache lifetime. This is the feature that makes Pinterest posts removed automatically.

  • For adjustability to your website’s systems

You can easily turn the widget off without disabling the extension itself if you need to test your website or run any other technical stuff. When you are ready to display the widget, you will just need to turn it on again.

Share Buttons

To crown the toolset reviewed above, NEKLO Team has built an extension enabling your web store customers to share any piece of your content through their preferred social media by pressing just a single button.

With NEKLO’s Share Buttons widget, you:

1. Offer your customers the ability to share your social pages’ content at a click;

2. Spread the word about your brand and attract the attention of a wider audience.

Why It Stands Out

  • Connection with a vast number of social media

Our Share Buttons Widget makes it possible to share your content on various social networks, depending on your target audience and the websites they visit daily.

The list of social media networks available with the widget includes: Facebook, Twitter, Google+, Pinterest, Reddit, Digg, and more.

  • Customization. The feature required most often.

Ability to adjust the way the widget fits and looks on a web store’s page is one of the most often requirements that NEKLO’s clients have been providing over time. So, we’ve made the feature default. You can choose icon types and layout that will better suit your website design.

  • Additional options for a Twitter account

By using the Share Buttons widget, you give your customers the ability to not only make retweets or tweet just a link, but also to add a hashtag and a username. The feature makes it possible to analyze your products mentioned on Twitter, track which items from your stock are popular among the customers.  


Social media plays an important role in ecommerce today as it helps brands get shared online, expand online reach, and engage with the target audience in the most convenient way possible.

Connecting your Magento-based web store with social media facilitates business growth. The best way to do it is by using NEKLO’s Magento Social Media extensions.

This is not a mere promotion. It’s a genuine recommendation from us as we know the rewards and returns from using the extensions. Visit NEKLO Store to check out all of our solutions.

More, you can opt for our custom Magento development services in case you wish to get an individually crafted Magento extension. Our developers will help build a solution to improve your web store’s conversion rates. Contact us through the form on our website or talk to our sales representative Alex Mokievets directly to find out how we can help you knock the competitors.