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As a Magento store owner, you have probably heard about the Hyvä theme’s performance, and perhaps you have considered its implementation. But how much does it cost to develop the Hyvä storefront? In this article, we'll focus on the key aspects of the Hyvä project. After reading, you'll have a better understanding of the Hyvä development budget and its structure. Let's start!
Hyvä states that the Hyvä project may last from 6 weeks to 8 months. Of course, it depends on the store’s complexity and size. Hyvä development agencies state that their first Hyvä project took the same amount of time as it would have for the Luma theme. The silver lining is that starting from the second project, the development time shortens on average by 50%.
What else should you remember when estimating the Hyvä implementation budget? Let’s explore.
Several variables will directly influence the project cost even before the actual beginning of the development. Let's unravel the main ones.
Hyvä is compatible only with Magento 2.4.3 and higher, so in order to deliver Hyvä experience, we need to upgrade your store or even migrate Magento 1 to Magento 2. Magento upgrade time depends on your store's size and complexity. It takes several hours and up to five days to complete the task. In case you need Magento migration first, the average project time is 1-3 to 4-7 months, depending on the customizations you need.
With Hyvä theme implementation, you can enable Luma fallback, allowing select pages, like checkout, to retain the Luma theme. This compatibility lets you keep specific Luma layouts and blocks where Hyvä styles or templates are not yet available.
On the one hand, partial implementation of the Hyvä theme takes less time and is cheaper. Reliance on Luma and the Hyvä theme makes your store more stable. On the other hand, the combination of the two themes in your storefront makes maintenance and testing more complex. It also might not be a future-proof option, as Hyvä is constantly evolving.
Customizations keep your store design modern, aligned with your brand, and visually appealing to resonate with the customers. In Hyvä theme implementation, designers and developers can create new store layouts or revamp existing ones. The choice is yours! Keep in mind that creating a brand new custom design, with all its benefits, can take up to 650-750 hours of work.
Hyvä needs special Hyvä-compatible extensions. Both Hyvä and third-party developers like NEKLO are actively improving their modules for compatibility with the Hyvä theme, as it is already quite popular. When you choose the Hyvä theme for your front end, you should also assess what extensions you need for the store and their availability.
Although many Hyvä-compatible modules are on the market, free or ranging from $35 to $249 and more, you may not find the one you need (some of them just cannot be integrated). Then, additional extension development might be a suitable solution. So be ready to disable, change, or even build custom modules.
Hyvä theme development requires hours of training, even for experienced Magento developers. It’s beneficial if your in-house team is prepared, but expect 2-3 weeks of ramp-up time if they’re new to Hyvä theme development. Additionally, they may work a little bit slower than Hyvä experts.
But what if you don’t have the right staff on hand? Don’t worry. Many agencies in the US and worldwide offer Hyvä Theme development services. They won’t leave you one-on-one with your problem. Outsourcing Hyvä development is usually even more beneficial in terms of lower hourly rates, experience in similar projects, and quick team assembling and onboarding. No overhead costs, no delays.
We’ve already mentioned that project scope matters a lot. It involves defining the required tasks and their timelines. The additional considerations include development team expertise, budget/timeline constraints, and performance optimization.
The project cost is the number of work hours multiplied by the hourly rate if you use time and material engagement pricing model. You can also opt for a fixed price model or some other mode of engagement, according to your needs.
Note: Additional domain registration and hosting expenses may arise if you have a new store or need Magento migration.
Let’s also look at Hyvä Checkout and Hyvä Enterprise to see what budget adjustments may be necessary for their implementation.
Hyvä Checkout costs €1000 and requires the Hyvä theme to be pre-installed. Additionally, Hyvä provides annual maintenance and support plans: a subscription for €250 yearly, starting from the second year (as the license includes these services for the first year), or a one-off payment of €1000 once for five years. The approximate cost of checkout implementation is $500, and the number may rise depending on the customizations needed.
Hyvä Enterprise is an all-encompassing solution for Adobe Commerce or Adobe Commerce Cloud users. For €2500 billed annually, you'll get frequent updates, integrations, new features, support, and enhanced compatibility with key storefront features.
Note: Hyvä Enterprise requires the purchase of a Hyvä theme license first (€1000). This solution is expensive and takes the longest to develop, but large stores can appreciate the results.
We analyzed Hyvä projects and considered our Hyvä development experience, and we are ready to share our thoughts on the team size, location, and composition.
The average team size for a Hyvä project is 5-8 employees, depending on the project's complexity and size. The key roles include a project manager, frontend & backend developers, DevOps, full-stack developers, QA engineers. Knowing the average hourly rates in your region for each role and approximate time for task completion, you can make primary calculations.
The next point of consideration is the team's location. If you don't have an in-house team, or your developers lack expertise in Hyvä, look for hiring a dedicated team from a third-party vendor. It is a cost-effective way to renovate your store, especially with the option of offshore outsourcing.
Hourly rates are not the same for every region. You can benefit from lower development costs, looking for a Hyvä development team in Eastern Europe, for example. The region is known for its high developer proficiency and competitive rates. According to the Global Software Outsourcing Rates Comparison, the average hourly rate for Central and Eastern Europe was around $26-$95, compared to $62-$209 in North America.
As you can see, the bottom-line price of the Hyvä project can vary from several thousand to tens of thousands of dollars. Is it worth it? Surely, yes, and now we’ll outline why.
The case studies show 5-30% revenue growth and +45% sales growth after implementing the Hyvä theme. Of course, no one can predict how it will perform for your store, but the tendency for growth is quite obvious. This growth is defined by your store’s performance,
Things also worth noting are better upselling, increased organic traffic, an increase in transactions and Google Ads ROI, and fewer customer service requests.
Responsive design allows users to conveniently access your store from any device and ensures that it displays nicely. It creates a great user experience, helps in retaining visitors, and attracts a wider audience by making your site accessible and functional on any device.
Hyvä Themes has made significant strides in enhancing accessibility, aligning with the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA standards. Starting from version 1.3.0, Hyvä Themes introduced several accessibility features to ensure a more inclusive user experience.
Hyvä provides thoughtful accommodations for users with permanent or temporary limitations, offering robust accessibility features right out of the box. These include full keyboard navigation, compatibility with assistive technologies like screen readers, optimized color contrast, spacing, and font choices for readability, responsive design, and text alternatives for non-text content.
Hyvä customization streamlines Magento 2 storefronts, making them fast, lightweight, and responsive. It includes refining layouts, enhancing UI/UX, and improving performance while maintaining flexibility for Magento extensions. The customization process includes tailored CSS and JavaScript and aligns precisely with a brand's style to meet specific business needs. All this work increases customer satisfaction and optimizes performance.
Hyvä adheres to simplicity and developer friendliness while building a Magento 2 storefront. Clear code, reduced dependencies, a supportive community, and extensive documentation make learning how to develop Hyvä themes easier. This results in reduced time to market and facilitates your store's maintenance and support.
What drives the enhanced performance of the Hyvä theme from an SEO point of view? How does it boost your store's visibility on the internet? We'll find out.
As you can see, developing a Hyvä theme storefront can make your website more visible to customers. But first of all, Hyvä themes provide a seamless user experience, which search engines appreciate the most. This leads to Increased time spent on a page, better CTR, and organic traffic growth.
Here are the main questions you should ask yourself or your team to consider your Hyvä project cost.
So, what’s the Hyvä project cost? There is no single answer to this question, as there are many things to consider. Today, we provided the main aspects to bear in mind. Start with estimations of the current state of your Magento store, then move to the features, modules, and customizations you want to see in your future store.
When drawing up an approximate budget, we suggest you go by hours of work and the developer’s hourly rates. You can also get estimations from your outsourcing partner and review the requirements together.
Consider shifting to Hyvä? As an official Hyvä partner, NEKLO is open to discussing your project. Contact us for free estimates on your Hyvä development project.