A New Dimension of Experience: Meet Magento in a Cinema TheaterAfter the huge success of the pioneering Meet Magento CZ last year, this time we decided to take the event to the next level and introduce the new format to the Conference set at the cutting-edge CineStar movie theatre. Meet Magento CZ 2017 became the first Meet Magento event held in a video playground. Attendees have enjoyed Speakers’ presentations on the big HD screens, incredible Dolby Atmos sound, and comfortable seats.
#MM17CZ begins in the CineStar Cinema in Prague… with amazing videos highlighting Prague and @meetmagento. pic.twitter.com/YjCzpdBWEg — Ben Marks (@benmarks) 27 апреля 2017 г.Between sessions, the attendees had a unique chance to play video games right on a cinema screen. Check this out!
PlayStation on a movie theater screen! #mm17cz pic.twitter.com/juEFKlwz6b — Tracey ✈️ (@iopflygirl) 27 апреля 2017 г.Meet Magento CZ 2017 in Figures:
- Over 200 attendees from 12 countries
- 2 learning tracks in 2 cinema halls
- 8.5 hours of talks
- 20 amazing speakers and a special guest
- 3 Best eCommerce Award Winners
- 230+ tweets posted with the mm17cz hashtag
The AgendaMeet Magento CZ 2017 agenda was tightly scheduled, with 21 talks from international speakers in the program. The scope of the conference encompassed a variety of topics from Magento development and marketing strategies for growing an eCommerce store to inspiring success stories and a keynote from Petr Fejk, the former Director of Prague Zoo.Traditionally, the conference began with a keynote address from the Meet Magento Association. This time the speech was delivered by amazing Lydia Schaffranek. Thomas Goletz, the President of the MMA, was not able to come and sent his video instead to greet the attendees and show his appreciation and commitment to the Meet Magento community.
Unfortunately Thomas was not able to come to #mm17cz, but sent his video instead. pic.twitter.com/1S8XgPXZha— Andrei Vashkevich (@try4tune) 27 апреля 2017 г.Next on stage was Ben Marks, a Magento Evangelist, an inspiring speaker and our good friend. Ben presented the progress of the Magento ecosystem today and shared his insights on retail growth. The most intriguing part of the presentation was Ben’s announcements of the updates in Magento and Magento 2.
“Magento is much more than just a company. It is a community of people around the world.” said @benmarks at #mm17cz— adaplo (@adaploAds) 27 апреля 2017 г.
Important #Magento announcements. @benmarks on stage. #mm17cz pic.twitter.com/ElQ2n4D9wX— APPSeCONNECT (@appseconnect) 27 апреля 2017 г.— Andrew Baker (@andbkr) 27 апреля 2017 г.Last but not least to take the stage in the first session was Roman Sysel from Taxify, who shared his inspiring story of Taxify having grown from a startup into a successful company estimated at $80M.
Always thrilled by inspirational success stories. Today presented by @taxifyapp at #mm17cz! pic.twitter.com/YeXSOQg4C3— Meet Magento (@meetmagento) 27 апреля 2017 г.
Nice to hear an inspired startup story from Estonia – @taxifyapp at #MM17CZ pic.twitter.com/mBm03fNjj7— Ben Marks (@benmarks) 27 апреля 2017 г.During the next hour and a half there followed case studies from Global Payments Europe, Fujitsu Technology Solutions, and Artio, also featured among the Sponsors of the event.
After lunch the talks split into 2 sessions – Business and Technical, organized in two separate cinema halls. Each was equipped with a huge HD-screen and professional Dolby sound system.
“People are the key to company’s success” – Filip Snasel from Fujitsu says at #mm17cz. Could not agree more.— Andrei Vashkevich (@try4tune) 27 апреля 2017 г.
Technical TrackExclusively at Meet Magento CZ in Prague, there were Max Yekaterynenko and Igor Miniailo from the incredible team of Magento architects with their professional insights.
pic.twitter.com/pPl0rsVcmZ— Ben Marks (@benmarks) 27 апреля 2017 г.
“All developers are software architects. We make decisions when we write our code, not software architects”…. https://t.co/DE8TtBL32R— Meet Magento Czech (@MeetMagentoCZ) 27 апреля 2017 г.
Business TrackThe first speaker to take the stage in the Business Room was Riccardo Tempesta with his talk “The right tools for the right job” devoted to the practical issues of developing in Magento 2.
One more great talk was provided by Victor Kravtsov, a Product Manager from Amasty. In his talk on a joyful shopping experience, Victor shared his thoughts about usability and design trends. Below you will find some helpful insights from the presentation.
Conversion rate for smart segmented emails is 16% compared to regular newsletters which are at 0.5%, by Kristina Pototskaya #mm17cz— Andrei Vashkevich (@try4tune) 27 апреля 2017 г.
Petr Fejk: a Meet Magento CZ 2017 Special GuestThe last speaker to take the stage was Petr Fejk, a special guest of Meet Magento CZ 2017. A former director of Prague Zoo, Petr led this fine establishment into the Top 10 Zoos in the world. Known for his incredible effort after the devastating floods of 2002, Petr told his inspiring life story and explored how to build a business that matters.
Best eCommerce Awards 2017: The WinnersThe final part of Meet Magento CZ 2017 was the Best eCommerce Awards ceremony. For almost a month the most prominent representatives of the industry have competed in three nomination categories:
- – Best eCommerce Store: The Award for excellence in delivering seamless online user experience;
- – Best Magento eCommerce Store: The Award for excellence in delivering captivating user experience on Magento;
- – Best Innovative Design: The Award for excellence in design and innovation.